Beer Tooth Taproom
Converting everyday beer drinkers into well informed enthusiastic beer consumers through education and sensory experiences
Educational Tidbits from Christa and Stefan
To Plexiglass or Not To Plexiglass by Christa
February 27, 2021
To plexiglass or not to plexiglass, that is the question.
With the current state of the pandemic, all business owners have put safety measures in place to protect their customers and their employees. I have been asked about plexiglass dividers, or more accurately the lack there of, in Beer Tooth Taproom. Hearing through a mask is difficult enough but adding plexiglass makes it that much worse. Both my manager, Stefan, and I have experienced people leaning around the plexiglass to hear better. A barrier is useless if it makes people move in closer.
In lieu of enclosing the bar in plexiglass, we choose to social distance by standing back from the bar allowing our staff to keep everyone safe while still maintaining our customer service standard.
Plexiglass is great for a movie theater or 24-hour gas station, not an interactive educational taproom.
What Makes your Beer-tender Good? by Stefan
February 21, 2021
Beer, as with nearly anything else in existence, exists in two different realms simultaneously. The objective truth of the beer itself as well as how the beer subjectively makes you feel. Being able to separate these two things is one of the most important things you can do to develop a trusting relationship with your customers. Allowing your personal feelings to determine the beer you recommend to each customer is a quick way to alienate a good amount of your client base. If we only served beers we enjoyed, you would typically enter Beer Tooth to speeches on how useless the style West Coast IPA is and be forced to drink a pretty large stout anytime you were there. Fortunately we pride ourselves on tasting every beer that comes through our doors and having our strength be separating how we feel about the beer with how well the beer is made. Learning how each customer reacts to and enjoys beer is the most important part of our jobs and one of the things we love doing the most.
So while not every person who walks through our doors might enjoy the same styles of beer, we will continue to provide a little something for everyone’s subjective palette, as well as proudly stand by every objectively well made beer we have on one of our taps.
Don't Kick the Can by Christa
January 21, 2021
On Sunday, January 24th, we get to wish canned beer a Happy 86th Birthday. This American staple of tailgating and beach parties has been around for quite a while which goes to show what a great vessel this is for our favorite craft beverages.
Back in the day, cans were made of steel and lined with lead. Today's cans are made of lightweight aluminum and lined with a very thin coat of plastic. Ironically, they still have a reputation for leaving a metallic taste in your mouth even though no metal touches any beer. I would be willing to bet that the metallic taste is coming from the smell of the outside of the can itself.
So why do we use crowlers here? Well, that's a very good question with a remarkably simple answer. Crowlers keep out light and oxygen. Growlers, which are made of clear and amber glass, are effective at blocking 10% and 95% of UV light, respectively. Crowlers block 100%. The screw tops on growlers leak so oxygen gets in and carbon dioxide gets out. When we seal a crowler with our Oktober Crowler Can Seamer nothing gets in or out. And finally, aluminum is lighter than glass and easier to recycle.
The bottom line is if a canned beer is good enough to shove into a chicken’s nether regions for beer can chicken, it is good enough for Beer Tooth.
Elephant in the Room by Christa
I think we should start by talking about the elephant in the room or should I say the beach bar? I know most people from the Triangle love the beach, but I'm not really one of them. So why did I decide on a beach bar for the taproom? The answer is probably not what people expect. The reason I did it is because Beer Tooth Taproom is an educational drinking establishment, which seems like an oxymoron., and the 4 main components of beer are barley, hops, malt and water (alright for the purity standard of 1516). I have decorated the walls with some beautiful pictures of hops (thanks Swigs Photography) and infographics of the brewing process but water isn't something I want to hang a picture of on the wall.
And that's where the bar top comes in. It drives home the importance of water in brewing beer. Styles of beer have been created because of the mineral composition of the water in certain cities or municipalities. Hard water (containing higher levels of calcium carbonate or gypsum) is needed for brewing stouts and soft water works better for hoppy beer. This is a little over simplified but it should start to give you an idea of how important water can be.
Without good water you cannot make great beer!